Why Taylor Swift chose this week to make her new relationship so public.

Naturally, footage of that moment from 70,000 different angles, including ones that showed Kelce’s exact reaction, went mega viral, as well as their off-stage reunion a few moments later, where Swift ran to him after waving goodbye to a stadium of Argentinian fans.

And, well, there’s really no arguing with that. Swift would very much like us to know that karma Kelce is her boyfriend.

That is the precise point of all this.

In October, Swift released a written prologue alongside¬†1989 (Taylor’s Version), offering current Swift’s perspective about her life at the time the original 1989 was released in 2014.

In it, she said she swore off dating because she became so disillusioned by the speculation surrounding her.

“It became clear to me that, for me, there was no such thing as casual dating, or even having a male friend who you platonically hang out with. If I was seen with him, it was assumed I was sleeping with him,” she wrote.